Privacy Policy

Who we are

This website is operated by A Plus Trading, a business operating in Lebanon and engaged in the distribution and supply of frozen products.

In this policy, “A Plus Trading”, “we”, “us” and “our” refer to the business responsible for deciding how personal information submitted through this website is used.

Information we collect

We collect information that you choose to provide when you contact us or submit a reseller, retail or business enquiry. This may include:

• Your full name.
• Your business or store name.
• Your email address and any other contact details you provide.
• Your area, city or business location.
• The type of business you operate.
• The contents of your message and any additional information you voluntarily submit.

Depending on the website, hosting and security settings in use, limited technical information may also be recorded automatically, such as an IP address, browser or device information, access times, referring pages, visited pages and security or error logs.

How we use your information

We may use personal information to:

• Review and respond to your enquiry.
• Assess potential retail, reseller, café, supermarket or distribution opportunities.
• Contact you about products, availability, orders or requested business information.
• Maintain records of enquiries and business communications.
• Operate, maintain, troubleshoot and protect the website.
• Prevent misuse, fraud, spam or security threats.
• Comply with applicable legal, accounting or regulatory obligations.

We do not use a business enquiry as permission to send unrelated promotional messages unless you separately agree to receive them.

Basis for processing

Where required by applicable law, we process personal information on one or more of the following grounds:

• Your request: to respond to an enquiry or take steps you request before a possible business relationship.
• Legitimate business interests: to communicate with prospective partners, operate the website and protect our services.
• Consent: where you have freely given specific permission for a particular use.
• Legal obligations: where processing is necessary to comply with applicable law or respond to a lawful request.

Forms and business enquiries

Our website uses WordPress form technology to receive enquiries. When you submit a form, the submitted information may be stored in the website’s database and may also be delivered to authorized members of our team by email so that we can review and respond to your request.

Please do not submit confidential financial information, payment-card information, government identification documents, passwords or other sensitive information through a general contact or reseller form unless we have specifically asked you to use an approved secure method.

Cookies and technical data

The website may use cookies or similar technologies that are necessary for security, form operation, performance and basic website functionality. Cookies are small files stored on a browser or device.

If analytics, embedded media, maps, social-media features or other third-party tools are enabled, those services may also collect technical information or set their own cookies. Where legally required, non-essential cookies will be used only after the appropriate consent is obtained.

You can manage or delete cookies through your browser settings. Disabling essential cookies may affect the operation of certain website features.

When we share information

We do not sell or rent personal information. We may disclose limited information only where reasonably necessary to:

• Authorized employees or representatives who need it to respond to an enquiry.
• Website hosting, email, security, maintenance or other service providers acting on our behalf.
• Professional advisers such as accountants, auditors or legal advisers where necessary.
• Public authorities, regulators or courts where disclosure is required by law or a valid legal process.
• A successor or purchaser in connection with a genuine business reorganization, merger or transfer, subject to appropriate confidentiality measures.

Service providers are expected to use personal information only for the services they provide to us and to protect it appropriately.

Retention and security

We retain personal information only for as long as reasonably necessary for the purpose for which it was collected, to maintain appropriate business records, resolve disputes, enforce agreements or meet legal and regulatory obligations.

We use reasonable administrative, organizational and technical measures designed to protect information against unauthorized access, accidental loss, misuse, alteration or disclosure. No online transmission or storage method can be guaranteed to be completely secure.

International processing

Some hosting, email, security or technology service providers may process information on servers located outside Lebanon. Where an international transfer occurs, we take reasonable steps to use reputable providers and appropriate safeguards as required by applicable law.

Your choices and rights

Subject to applicable law and relevant exceptions, you may ask us to:

• Confirm whether we hold personal information about you.
• Provide access to information associated with you.
• Correct inaccurate or incomplete information.
• Delete information that is no longer required or lawfully retained.
• Object to or request restriction of certain processing.
• Withdraw consent for a consent-based use, without affecting earlier lawful processing.

To protect personal information, we may ask for reasonable information to verify the identity and authority of anyone making a request. We may retain information where continued retention is permitted or required by law.

Children and external links

This website is intended for business and general-audience use and is not directed at children. We do not knowingly request personal information from children through our reseller or business enquiry form.

The website may contain links to websites or services operated by other organizations. Their privacy and security practices are governed by their own policies, and A Plus Trading is not responsible for how those external services process information.

Changes to this policy

We may update this Privacy Policy to reflect changes to the website, business practices, service providers or applicable requirements. The revised version will be posted on this page with an updated revision date.

Material changes may also be communicated through an appropriate notice on the website.